To contact potential buyers, first you must have email data base. But what if your mailing lists are almost empty?
How to make your potential buyer to leave his email address?
Keep reading to find out!
ADD A FORM FOR GATHERING EMAIL ADDRESSES IN THE ARTICLE
If you are often publishing articles on your website, you must build a form for gathering email addresses.
If you want to get a lot of email addresses, here’s what you need to do. Offer some motivation for your potential buyers in the form. For example, free PDF book download or presentations that will additionally explain a theme from some of your articles.
Believe me, users will gladly leave their email if you offer something that they have interest in.
EMPHASISE THE SENSE OF URGENCY WHEN YOU HAVE A SALE
If you are selling products on your website, emphasising limited offers can help you to collect new emails. The users will more likely buy a product that has a sense of urgency.
For example, you can put a timer or emphasise the following:
– 3 more pieces left
– 30% sale only today
REGISTRATION LANDING PAGE
Make a landing page for email list registration on your website. In that way you il increase subscribers.
NEWSLETTER SUBSCRIPTION MUST BE SEEN ON EVERY WEBSITE
Put a newsletter form on a visible spot on your website. For example you can put it in the middle of homepage.
EMAIL ADRESS AS AN IMPORTANT PART OF GIVEAWAY
If you organise giveaways, use them to collect new subscribers. If users are interested in your products or services, it won’t be a problem to give you their email address.
Now when you know how to collect email addresses of your potential buyers, have in mind that you need to check your mailing lists often.
Lastly, remember that created newsletter always has to give benefits to your subscribers!