PayPal For Business – Mistakes You Should Avoid

PayPal is one of the best and most used online payment platforms which has over 190 million active users! People use it because it simple and reliable for personal use or business. If you use it for business, you should understand how it works and try to avoid mistakes that I marked as the most made ones.

Fraud Protection Regulations

We already know that PayPal is a serious platform which takes every segment seriously which also includes security. There are a lot of business people in the world who experienced account freeze if PayPal noticed any inconsistency in their account. It often lasts from 90 to 180 days, depending on the extent of the offence.

If your account has a large balance during the limitation, your business could face serious cash flow problems. You might even consider removing it as a payment processor from your business.

To minimise the chances of account limitation, you first need to notify PayPal that your business will be receiving huge amounts of money. Also, ensure that all the information you provide is accurate and consistent, including your contact information.

Your details should be the same as they appear on your official documents. Apart from that, it’s advisable to notify PayPal in advance if you are expecting a huge influx of cash, especially during a product launch.

Fees and Rates

When choosing PayPal as your online payment processor, it’s always advisable to read the fine print and understand all the fees and rates. You also need to understand that a low rate doesn’t always translate to low overall costs.

Before creating a PayPal business account, go through the terms and conditions to understand the rates that will be applied once you start using this payment processor. Once you have that information, it will be easy to decide whether to proceed with it or choose another platform.

Customise payment page failure

User experience is a very important segment of your business. You can sell great products or have a great page design, but if people have problems with accessing the payment page, be sure that they will leave your site.

Ensure you maintain branding throughout your site, from the moment the customer lands on the product page to the moment they check out. PayPal, through the Custom Payment Pages, gives you the option to customise all payment pages.

For instance, you can customise the Shopping Cart, Buy Now buttons, Donations and Subscriptions, among others. Customising your payment page creates a seamless and enjoyable buyer and user experience.

Tax obligations

Tax fees are different from country to country. If you are living in USA and earn more than $20,000 in either big payments or separate payments for your services, then your tax obligation is 1099-K for the financial year.

Once you reach that point, PayPal will require you to provide details required by the IRS such as Employer Identification Number, SSN and tax ID.

Last Words

Giving your customers the option of using PayPal as a payment processor on your shopping platforms a great way of increasing conversions. This will also make their shopping experience better and easier. Avoid some of the common mistakes listed above and keep things running smoothly when using PayPal for business is.